Everyone has an makeup item that they can't live without. For me it is blush. Without cheek color, I look tired and pale. So i have tried many different types of blush to find a great and long lasting blush. This Max Factor cream blush i found lately is quit satistfactory. Unlike the powder kind of blush, Max Factor's cream blush allows the color to stick on the skin longer. I really like cream blushes because it's not powdery so you don't have to worry about getting all glittery on the face nor you gotta worry about giving youself a pad on the cheeks from time to time. This blush by Max Factor is also very easy to remove. Any kind of makeup remover can easily remove it.